Emmy Award Winning Campaign
Shmuel was featured in “Fight for Freedom,” which is part of the Ad Councils Emmy Award Winning campaign, “Love Has No Labels”.
Ad Council
Shmuel Samuel Adler and Ray Frederick were the featured faces of the Ad Council’s website for a number of years, after being the faces of their “Fight for Freedom” campaign, which is a part of their Emmy- Award Winning “Love Has No Labels” campaign.
Social Media Campaign
Shmuel Samuel Adler and Ray Frederick were the featured faces of the Ad Council’s social media campaign, “Love Has No Labels.”
“Fight for Freedom”
“It’s time for all Americans to recognize the systemic racism that has existed in our country for centuries too long…” Ad Council
Major City Wide Campaigns
People have noticed the honesty in Shmuel’s work and amplified it.
Link NYC – Billboard Campaign One
Shmuel Adler was featured in the LINK NYC billboard campaign alongside his family for their efforts distributing free masks during the pandemic. Demonstrating initiative and leadership, his family secured scarce masks when few others could and helped guide the community’s response, setting an example of civic responsibility and proactive engagement.
Link NYC – Billboard Campaign Two
During the pandemic, Shmuel Adler and his family dedicated countless hours on the front lines assisting New Yorkers of all backgrounds. In this instance, the Orthodox Jewish brothers are pictured taking a break while volunteering at a food distribution organized by the Muslim community during Ramadan, exemplifying cross-community engagement and a commitment to service.
A Young Activist in Action
Change starts with action. Here is how Shmuel has taken action of the last decade.
Safe Streets for New Yorkers
Shmuel and his brother Yaakov rallied inside Brooklyn Borough Hall for safe streets for every New York City resident.
Protect Our Prayer
Invited to rally on the steps of New York City Hall, with elected officials and local Jewish community leaders, to Protect Houses of Worship. Rally featured in PoliticsNY, Image Magazine, Jewish Echo, etc.
Gun Violence Awareness
June 2, 2022: Invited to Gun Violence Awareness Rally where Mayor Eric Adams announced his new task force. Rally featured in the Daily News, the New York Post, CBS, 1010Wins, etc.
Finding a way.
breaking the barrier, together
When Shmuel Adler’s mother, Amber Adler, was denied the ability to place ad’s with her photo in them in ultra-Orthodox newspapers, during her campaign for New York City council, the family knew they couldn’t change the system overnight so they decided to find a way to work around the restriction by creating ads that featured Shmuel (age 9) and Yaakov (age 7), campaigning on their mother’s behalf.
Their efforts which included a large print and moving billboard campaign, went viral and were featured in publications around the globe, including Politico, The New York Times, The Jerusalem Post and more.
Unity in Action
Museum & Book inclusion #ICP
Shmuel Adler was featured in an exhibit at the International Center of Photography (ICP) that debuted in 2021, and then later selected for inclusion in ICP’s best-selling book, #ICPConcerned: Global Images for Global Crisis.